The Valens Company partners with Fire & Flower

Published on September 9, 2021 by oz. staff

The Valens Company has added Fire & Flower to its list of high-profile clients.

The Kelowna-based company announced a white-label partnership to manufacture and distribute CBD oil for Fire & Flower’s wellness-focused private label brand, Revity CBD.

Cannabis retailer Fire & Flower has over 90 corporate-owned stores in Alberta, British Columbia, Manitoba, Ontario, Saskatchewan, and Yukon Territory.

“Fire & Flower is one of the leading cannabis retailers in Canada with a wide reach in this rapidly growing market,” says Valens CEO co-founder and chairman Tyler Robson in a statement.

Valens’ manufactured Revity CBD oil will be distributed in Ontario, Manitoba, and Saskatchewan, with the potential to expand.

Robson says the strategic relationship allows Valens to strengthen and expand its wellness-focused manufacturing portfolio.

Fire & Flower CEO and president Trevor Fencott says Valens has proven its manufacturing excellence and experience producing high-quality wellness products.

Photo: Fire & Flower Instagram